Professional SEO Services in Poland
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SEM - effective positioning

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Site audit

The main objective of conducting this type of analysis is to define errors and make changes in the structure to make navigation and using the site easierfor all target groups.
Usefulness audit includes:

  • analysis of the appearance of the website in terms of graphics, there are assesed layout of graphic elements, visual attractiveness, color and non-verbal communication
  • review of the structure of the website - easiness of the orientation on the selected sub-pages with an emphasis on intuitive navigation
  • study the content - to adjust the content to the expectations of customers, choosing valuable information from offered content
  • analysis of the effectiveness of service for user groups - a study of clients' behavior on the website, analysis of movement paths by tracking cursor movements during the visit
  • study of the correctness of the site's construction - to adjust to the current requirements of the users and their communication with the service

We provide testing of the usefulness of the service both for new and existing websites to improve their functionality.

 

Projekt współfinansowany przez Szwajcarię w ramach szwajcarskiego programu współpracy z nowymi krajami członkowskimi Unii Europejskiej

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